Originally schedulede and février 2021, then in June 2021, the next physical edition of the show will finally be held from February 14 to 16, 2022. In order to maintain the strong link between the Paris event and its exhibitors and visitors, Wine Paris & In June, Vinexpo Paris is offering a vast program of international content and tools for the wine and spirits industry on Vinexposium Connect, the group's digital platform.
This decision to postpone, taken in consultation with inter-professional partners, is once again dictated by the current health context. “Everything is ready for February 2022 and we will now start working on making Wine Paris & Vinexpo Paris an even more central event for this business hub to actively participate in economic recovery. First step, a digital month of June with key business events on Vinexposium Connect, and a physical meeting given in Paris from February 14 to 16, 2022”, underlines Rodolphe Lameyse, general director of Vinexposium.
Concretely Wine Paris & Vinexpo Paris goes digital to nevertheless support business and exchanges in 2021. Which results in a connection with B to B meetings between producers and buyers begins on the Vinexposium Connect platform, and a business-oriented digital content program, deployed throughout the month of June to allow wine and spirits professionals to remain interconnected through specific meetings. All Wine Paris partners & Vinexpo Paris are mobilized to share insights useful to all : l’Institut The IWSR, the International Sommellerie Association (BUT), the Union of French Sommellerie (UDSF) or La Wine Tech & Vinocamp.
Three days are specifically dedicated to the territorial and international issues of today and tomorrow, the 14, June 15 and 16 around the theme “Bounce back”. Each day will address the questions we ask ourselves in the present and future, whether from the point of view of geopolitics, distribution networks or that of wine and spirits producers.
Vinexposium.Connect, a booming digital program
Vinexposium.Connect was launched in October 2020 on the occasion of Vinexpo Shanghai goes digital. The platform immediately benefited from great attractiveness among the international Vinexposium community.. With an audience composed equally of professionals from Asia and in particular from China, from Europe and America, the success of this digital edition demonstrated the reach of online content. Vinexposium continued to develop events on Vinexposium Connect with a rapid ramp-up of a set of services and solutions aimed at supporting the business dynamics of the sector, in addition to its physical events.
Various sessions offered on Vinexposium Connect allowed, during the first quarter of 2021, wine and spirits professionals to stay interconnected and benefit from varied content such as “CEO Talks”, a series of interviews with inspiring CEOs in the sector, a conference organized around the theme “Export and Covid- 19 : what cohabitation ? », “e-commerce” sessions and the third part of the “The New Normal” series, online conferences with in-depth and unique analysis of the impacts of the current crisis on the markets. “Our new digital platform Vinexposium Connect is positioned off-stage for the group’s physical events internationally” summarizes Christophe Navarre, Chairman of the Board of Directors of Vinexposium.
Strong expectations for 2022
Wine Paris & Vinexpo Paris will be the first major international event of 2022 for the wine and spirits industry.
Wine Paris & Vinexpo Paris 2022 will bring together all French wine regions and a large proportion of international vineyards . The world of spirits will have its place within the Be Spirits space which will be dedicated to it. The event will also offer solutions and content with high added value to maximize business opportunities for participants and promote optimum return on investment.. « Wine Paris & Vinexpo Paris is an unmissable event, the moment when we meet all of our customers to present our innovations to them, the latest vintages… If the pandemic has allowed us to create new modes of exchange with them – particularly through digital – nothing will replace direct contact and the conviviality of discussions around our wines. We look forward to seeing them again in February 2022 ! » testifies Pascal Duconget, Chairman and CEO of Rhônea.
“We look forward to participating in this business stimulator that Wine Paris represents. & Vinexpo Paris ! After more than a year without a major international event, we really need to return to the tastings and meetings which nourish our product catalogs with new references” confides Jürgen Schlanke, managing director of the German distributor Weinmarkt Mattheis.
