If Brasseries de Bourbon is famous for reusing beer bottles, we know less about its efforts to reduce its environmental impact.
Among the objectives that the Reunion brewery has set for the future is increasing the rate of recovery and reuse of its consumed glass bottles.. This rate has been at 70% for years.. An already appreciable rate since more than 40 million glass bottles are reused each year.. This activity involves ten service providers ensuring the collection and palletization of beer bottles on a day-to-day basis.. Less known, the reduction of the carbon footprint of production has nevertheless already been initiated : in five years (from 2017 to 2021), Brasseries de Bourbon reduced greenhouse gas emissions associated with the production of its drinks by 15%. A result obtained by hunting down losses of raw materials and installing a new boiler, in connection with the greening of the electricity mix in Reunion. For further, the brewery is banking on new investments in more energy-efficient equipment. Non-alcoholic or low-alcohol drinks with less sugar are another leitmotif of the company. With, as a result, the increasingly developed offering of non-alcoholic beers and the sharp reduction in the sugar level in all sodas produced by the factory, to zero sugar in Coca-Cola. otherwise, Bourbon Breweries, through the awareness-raising actions of the Avec Moderation association !, works to promote moderate alcohol consumption.