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Sunday 22 December 2024

Secure customer identities

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Securing the online consumer journey, regardless of the purchasing channel used, e-commerce site or application : two major specialists in digital identity protection, I-Tracing et Transmit Security, leverage their complementary skills and expertise in anticipating threats and managing customer identities.

Leonard Moustacchis, director of the CIAM and Identities offer at I-Tracing.

Two cybersecurity heavyweights come together to offer this commercial security solution. I-Tracing is in fact a French pure-player of cybersecurity services, which supports more than 400 leading companies around the world, including 35 CAC 40 players. I-Tracing can count on 600 experts in France, in Swiss, in Great Britain, in Hong Kong, Canada, in China and beyond. The company achieved a turnover of 115 million euros in 2023. I-Tracing is owned by its founders and managers, as well as by the investment funds Eurazeo and Sagard NewGen. Transmit Security is a leading provider of SaaS customer identity and access management solutions. (CIAM). Specialized in managing passwordless authentications, This Israeli startup integrates cybersecurity into the customer experience by eliminating account takeover fraud, as well as similar risks. Transmit Security offers businesses innovative, password-free digital identity journeys for their customers, across all channels and devices. These customers are responsible for more than $1.3 trillion in annual commerce and include many major banks, insurance companies and distributors, as well as many other leading brands.

Solutions based on artificial intelligence
With this partnership, I-Tracing and Transmit Security offer solutions based on artificial intelligence, supervision and analysis of signals, to prevent fraud, identity theft and customer data leaks, which constitute ever higher risks faced by brands. “Transmit Security’s CIAM solution is robust, innovative and proven. The fight against fraud and attacks is a very present subject among our clients. These attacks include the theft of loyalty points as well as identity theft and even credential stuffing attacks *. Our partnership with Transmit Security allows us to provide real-time, active solutions to help our customers protect themselves from these threats.”, explains Leonard Moustacchis, director of the CIAM and identities offer at I-Tracing. “I-Tracing is particularly recognized for its center of expertise entirely dedicated to the management and security of customer digital identities.. As part of this alliance, I-Tracing has become an official reseller and integrator of Transmit Security solutions in France”, specifies Sophie Belloc, Director of Sales at Transmit Security.

* Stuffing of stolen credentials to attempt to fraudulently access user accounts.

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