According to a recent study by the consulting firm Boston Consulting Group (BCG), the use of generative AI would save 60% of employees five hours per week. Example with Rippletide artificial intelligence, which relieves salespeople of tedious tasks.
According to BCG, nearly one in two employees say they regularly use AI in 2024 compared to 20% in 2023. A sharp increase in one year. Indeed, far from being a taboo, generative AI has become essential to the daily lives of many employees. This is the observation that Rippletide customers also make. for example, Intescia salespeople who use Rippletide save four to five hours per week ! Beyond productivity, AI is also a fantastic catalyst for benefiting from greater added value. The data is of better quality, therefore the analyzes are more relevant. AI can be a source of suggestions and help in decision-making. AI makes it possible to personalize interactions very finely thanks to its ability to understand the context and structure responses according to each person..
Productivity and comfort for salespeople
French start-up Rippletide was founded in 2024. Rippletide offers a platform that allows salespeople to increase their efficiency and shorten the sales cycle, respecting confidentiality and the GDPR. “Rippletide is an AI that offloads menial tasks, such as updating their CRM (customer relationship management). But he is also a real coach who helps them on a daily basis in preparing their calls with clients or prospects and in summarizing these calls.. Our clients save on average four to five hours per week. It’s a productivity gain for the company and comfort for salespeople., who achieve their goals more quickly”, says Patrick Joubert, founder of Rippletide.