This year, Picard emphasizes solidarity and shared values by integrating generous actions into its festive offering.
For several years, Picard Réunion innovates in its services to facilitate access to its products : home delivery and click and collect via the site picardreunion.com (updated June 2023) provide fast and reliable service. In August 2024, the brand has also added delivery via Uber Eats, making its festive specialties even more accessible. As part of its partnership with the Réunion Red Cross, Picard combines generosity and gluttony. For each sale of emblematic logs, such as the Enchanted Snow log from chef Thierry Marx and the La Magie des Cadeaux log, 1 € is donated to the Réunion Red Cross.
Picard Meeting alongside students
In addition to this gesture, Picard collaborates with the association Student Solidarity Réunion. Customers can donate their loyalty points there, thus allowing the distribution of free meals to students. Since October 2024, Picard also provides a range of small ready-made meals available in the solidarity grocery store on the Moufia campus., at preferential rates to support students. During this festive period, Picard Réunion asserts itself as a brand anchored in solidarity, which offers products that are both creative, quality and accessible to all. Time for refinement and holiday magic !
– CHRISTMAS UNDER THE SIGN OF SHARING AND TREATS-
8 LOBSTER BITES
With Picard, the king of crustaceans invites himself to the table. These bites combine tender lobster meat and a thermidor-style cream, presented on a shortbread cookie. Everything is embellished with touches of soy, apple, amaranth seeds and safflower flowers, for a delicate aperitif.
HOLIDAY FLAKES
For a gourmet and traditional moment, these flakes consist of a block of French foie gras and a tangy cranberry jelly. Presented on a butter and seed shortbread biscuit, these flakes will enchant aperitifs.
CRAB BOX
A true invitation to elegance, this starter presents a fondant cake mixture on a seed biscuit boat. With a lightly spiced apple jelly and cornflower flowers, this recipe honors crab in all its delicacy.
ENCHANTED SNOW
This frozen log pays homage to the 13 desserts of Christmas. Under a white chocolate shell, it combines almond and vanilla ice creams with a flowing mandarin center. In partnership with the Red Cross, for each log purchased, 1€ is donated to the association.
SANTA’S GIFTS
Inspired by Christmas gifts, this log comes in the form of four small gifts filled with chocolate and vanilla ice creams. A brownie at the heart of each piece and a salted butter caramel coulis add a touch of sweetness. She also shows solidarity with 1 € donated to the Red Cross.
STAR BELLE-HÉLÈNE
Picard revisits this classic as an iced log with a pear sorbet topped with dark chocolate. Creams whipped add a touch of indulgence, for a refined dessert that will honor the table.
