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Pernod Ricard takes over the distribution of Fuji Japanese whiskey

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Pernod Ricard France announces the resumption of distribution of the distillery's Fuji brand, of the same name, closest to Mount Fuji. A Japanese whiskey that completes the portfolio of its ultra-premium whiskeys.

Founded in 1972 in Gotemba, the Fuji distillery is nestled at the foot of Mount Fuji, just 12 kilometers from Japan's highest peak. The latter is a UNESCO World Heritage site due to its influence on Japanese culture and art., its fascinating natural appearance and its impact on the local environment. This carefully studied location offers the Fuji distillery a unique terroir and climate. : pure water, from the melting snow of Mount Fuji and filtered for more than fifty years through the rock ; an abundant forest providing fresh air and an average annual temperature of 13° ; a persistent fog, at 620 meters above sea level, which maintains extremely high humidity throughout the year. The purity of Fuji whiskeys is the result of this exceptional natural environment., ideal for their development and aging. “This new distribution responds to consumers’ enthusiasm for authentic Japanese whiskeys, truly distilled and blended in Japan. Fuji, with its unique terroir at the foot of Mount Fuji, embodies the very essence of Japanese whiskey. We are convinced that this addition will enrich our offering and appeal to demanding whiskey lovers.”, welcomes Julie Allenbach, senior product manager for prestige whiskeys.

FUJI SINGLE BLENDED JAPANESE WHISKY
Blend of malt whiskey and three types of grain whiskeys (rye, but, malted barley), all products within
from the Fuji Gotemba distillery, this whiskey is aged for more than seven years in American white oak barrels.

FUJI SINGLE GRAIN WHISKEY
Blend of three different types of grain whiskeys all made at the Fuji Gotemba distillery.

FUJI SINGLE MALT WHISKY

A new reference seeking a clean and airy taste, contrasting with traditional single malts.
The maturation and aging of several malt whiskeys merge in perfect harmony.

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