Reunion Island Tourism and the Réunion Tourism Federation will merge, as Patrick Lebreton announced at the start of the year, first vice-president of the Region and president of the IRT.
Next July 1st, the two structures which respectively manage external promotion and internal promotion will be grouped into a single public establishment. The latter will associate the Region and the Department, but also the five intermunicipalities, tourist offices, the four municipalities classified as tourist resorts, socio-professionals and qualified personalities. This new tourism committee will assume the missions of both the IRT and the FRT, in the areas of promotion, marketing and development of the tourist offer. Patrick Lebreton justifies this choice by the need to pool resources, while the Region and the FEDER (European Union) inject nearly 19 million euros per year into all the organizations responsible for tourism in Reunion.
