It is a real pleasure for me to receive Shenaz Zadvat in Leader Meeting, president of Offital, leader in workspace design in Reunion, and Managing Director of the Zadvat Group.
Few female business leaders have appeared on the cover of the magazine, and I regret it. But it’s that women, numerous in individual entrepreneurship and in the creation of VSEs, are rare to occupy management positions in companies of a certain weight. This is true in Reunion as elsewhere : three women among the elite of the CAC 40… We welcome Shenaz Zadvat because she is making news by launching in Reunion a premium furniture brand from the house renowned worldwide for its style and its commitment to eco-design of furniture : Kave Home.
publication director and editor-in-chief
There is the alliance of thoughtful audacity, based on experience, and very sure taste in the choice of this brand, and in this strategic initiative which extends the scope of action of the Zadvat group to the furniture market. On the other hand, with Kave Home,Shenaz Zadvat gives a new example of her attachment to the values that corporate social responsibility covers today. Shenaz Zadvat has become the voice of female entrepreneurship through her commitments within the Women of Medef network in Reunion and as president of the association Entreprendre pour lire Réunion, whose message of the desire to act is aimed at young men as well as young girls. With her, CSR takes on a strategic dimension in the company. And if I am happy to welcome him in this issue of Leader Réunion in particular, it’s also because we talk about audacity and CSR almost throughout. By Arranged Blard, inventor of high-end Reunionese spirits, new ways of working, via local organic fashion brand Moero, by the underwater works company OCETRA Indian Ocean, who puts himself at the service of depollution, by Leroy Merlin, where CSR is experienced on a daily basis. I can still mention The Island Cosmetics, Reunite, the food trends of the next SIAL Paris 2024, and so on. Yes, I am happy that Shenaz Zadvat, on our front page, visually appear as the leader of this chain of small, medium and large companies moving in the same direction.
