Renowned distributor of spirits, La Maison du Whiskey will notably distribute from June the new range of Arrangés intended for the network of wine merchants and CHR : The Reunion Fresco.
“This new distribution partnership with La Maison du Whiskey reflects the rise in the quality of our products and the ambition that drives us” declares Cyril Isautier, director of Maison Isautier. Created in 1956, Maison du Whiskey is one of the largest French players in the importation and distribution of fine spirits. It supports 2,500 independent wine merchants and numerous wine merchant chains. It is also the preferred partner of the most demanding establishments on the cocktail scene., but also near restaurants, hotels and bars seeking to offer a range of excellent spirits. “Being distributed by the whiskey house is a very strong recognition of the quality of our products and opens new horizons for us., rejoices Cyril Isautier.
We wanted to take advantage of this new partnership to conquer CHR by offering them exclusive products that will allow their customers to live new taste experiences.. Offering exclusive ranges for catering is a field of expression that allows us to imagine ever more innovative flavors. Reunion know-how has everything to conquer the hearts of metropolitan consumers looking for new experiences. » Old rums from Maison Isautier (5, 7 and 10 years old) will also be distributed in mainland France exclusively in the network of wine merchants in their new bottle decorated with a new label.
