From the bottom of the ladder, namely the street, Philippe Ginestet has built a leading group in distribution, to the well-known brand in Réunion : Gifi. The engine of its success ? "The strength to love", he tells in an astonishing and stimulating testimony.
Yes, anyone can succeed in life ! This is what Philippe Ginestet teaches us, founder of one of the most popular home decoration and equipment brands for Reunion Island consumers, franchise of the Ravate group in Réunion. Started from nothing, Philippe Ginestet slept in the Paris metro, chained odd jobs (from sweeper to vacuum cleaner salesman) and even lived like a fairground in the markets with his caravan. Self-taught, he got used to the school of life, more, by the sheer force of loving, he said, he has built a leading group in distribution, Gifi Philippe Ginestet is now considered a unique boss. Here he delivers a wonderful plea on freedom and the desire to live his destiny, because for those who know how to look and decide with their hearts, "Life is a genius idea". His career indeed exceptional. Philippe Ginestet opened his first Gifi store in 1981 in Villeneuve-sur-Lot. Forty years later, he is at the head of a group of nearly 10,000 employees and more than 900 stores around the world. Rewarded by the “Victoires des Autodidactes” in 2017, elected man of the year 2018 in distribution, 2019 winner of the Leadership Award, today he is an atypical personality in the Forbes ranking and in the corporate world.
Philippe Ginestet campaigns for everyone to have the chance to succeed. In a world that feeds on norms and standards and often locks us in boxes, Philippe Ginestet shares in this book his experiences and his lessons to allow everyone to believe in him. Love, friendship and daring are thus the pillars of a journey dedicated to others and his management methods are a pragmatic response to the cruel lack of meaning felt by many., every human being is a nugget. In this book, he testifies to the importance of meetings, consideration for others, humility that develops "intelligent" listening. Faced with a dehumanized world, his faith in humans reasons as a hope for future generations.
Philippe Ginestet – Editions Eyrolles – 236 pages
