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Thursday 21 November 2024

GEELY A LA REUNION

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Cotrans Automobiles has been the importer and distributor on the island for many years of Mercedes-Benz brands., Audi, Volkswagen, Skoda, Mitsubishi, Suzuki and Smart. Geely joins its team today. Following an agreement that recently entered into force, Geely Auto has entrusted the marketing and distribution activities of its vehicles to Cotrans Automobiles. This leading Chinese automaker was looking for a partner with strong experience in the automotive sector, but also an in-depth knowledge of the Reunion market. “Strengthened by mutual trust, Geely and Cotrans Automobiles affirm their common desire and determination to develop the brand on the Reunion market by providing quality service., indicates a press release from Cotrans Automobiles. Geely's Reunion adventure begins with the launch of the 100% electric model, la Geometry C. This arrival is part of Cotrans Automobiles’ desire to offer an ever more innovative and environmentally friendly range of vehicles to its customers..

La Geometry C : an electrifying model

This automobile stands out for its performance and futuristic design. At launch, two versions are offered and display a level of equipment and autonomy to cover all daily needs. La Geometry C400 : offering a range of 359 km, it meets the needs of drivers looking for a high-performance electric vehicle for their daily trips. La Geometry C550 : with a range of 485 km, this over-equipped version is aimed at those looking for greater freedom of movement and undertaking longer journeys without compromise. Geely vehicles will be exhibited and available for sale in the Cotrans Automobiles showrooms in Sainte-Clotilde, at the Port and Saint-Pierre.

A GLOBAL AUTOMOTIVE PLAYER

Geely Auto Group, founded in 1997 by Eric Li as a subsidiary of Zhejiang Geely Holding Group, is a global group that owns several international automobile brands. Today, Geely Automobiles operates the Geely Auto brands, Lynk & Co, Zeekr, Volvo Cars, Polestar, Lotus, London Electric Vehicle Company, Farizon Auto, Proton, to name only the main ones. The group employs more than 50,000 people. It operates 12 factories, five global research and development centers in Europe and China and six design centers in Shanghai, Gothenburg Coventry, Barcelona, Milan, as well as in California. Geely Automobiles has established itself as the best-selling Chinese automobile brand for five years. The manufacturer is also continuing its international development. After purchasing Volvo in 2010, Geely Automobiles became one of Daimler's main partners in 2018. In 2021, the group announced a partnership agreement with Renault Group to sell Renault cars produced by Geely in Asia. In 2023, Geely became the third main shareholder of the prestigious Aston Martin company by acquiring 17% of the shares.

 

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