For its 41st edition from March 19 to 22, the international franchise exhibition is supported by a new partner of the French Franchise Federation, Infopro Digital. In search of renewal, the show is positioning itself even more this year as the unmissable event for entrepreneurship, by giving itself the role of supporting project leaders in their desire to undertake. In the program, four days of conferences, workshops, sharing experiences and meetings, but also new events placed under the sign of renewal.
For project leaders wishing to embark on the adventure of entrepreneurship, Franchise expo Paris wants to be a “toolbox”. With 90 sectors of commerce and services represented, candidates for business creation will be able to better understand the franchise model, find all the players in the business creation chain, draw on the experience of more than 550 French and international exhibitors and benefit from the advice of numerous professionals and experts represented. Who is Franchise expo Paris for? ? To traders, isolated or already networked, who are considering franchising as an option to develop their business. To the students, employees in companies or in retraining who wish to launch into entrepreneurship and are looking for a concept that suits them. Franchise candidates seeking expert advice to finalize their file. For franchisees wishing to develop their business. To future franchisors who wish to validate their concept, get to know the model better, understand how to duplicate it and meet experts to support them. To institutional investors looking for the right brand to establish and develop in their geographical area, French or international.
Highlights of Franchise expo Paris 2023
These highlights are intended to promote the franchise. But even more than in previous years, they want to provide concrete answers to visitors’ problems in terms of business creation, franchise opening or network development. Le « Master Franchise Summit » : French and international franchisors wishing to conquer a new territory, in France or internationally, present their brand to master franchisees and investors. The “Revelations of the Franchise” : this year again, the Federation 
Francaise de la Franchise and its partners reward the winners of this competition which is aimed at young networks having developed an innovative and promising concept. The “Franchise Ribbons” : organized since 1987, they are once again rewarding the franchisors, franchisees or franchise partners who have distinguished themselves for their involvement in promoting or enhancing the franchise in France and internationally. The “Multi-unit forum” : for the second year in a row, the franchise expert Progressium and Franchise expo Paris are joining forces to organize this event during which brands will be able to present their concept to an audience of French multi- and multi-franchisees looking for new opportunities.
Brand pitches, a novelty
Six pitch areas will be hosted throughout the show by brands who will each have 20 minutes to present their concept and convince candidates for business creation to join them.. More than 100 pitches are planned over the four days of the show. The six zones are : restoration, hotel, food trade and distribution ; fast food ; services to individuals and businesses ; automobile, cycle, motorcycle and specialized trade ; building, decoration and real estate ; beauty, health and fitness, Personal fashion and equipment. A seventh pitch zone, next to the international pavilions, gives voice to Brazilian brands, italian, Taiwanese, American, Quebecers and Spanish women planning to establish themselves in France.
Three personalities testify
Also note the presence this year of three great inspiring witnesses. Nathalie Nguyen, founder of the fast food concept Lanta Wok, will give his advice for getting started through the story of his journey. Entrepreneur and founder of Envi, school dedicated to independents, Catherine Barba will share her experience as a business creator and give her advice on how to succeed in your project., especially as a woman. Author of the book Dare, everyone can become an entrepreneur, Alexandre Mars will share his vision of the key steps to succeed without having studied.
A NEW ORGANIZER
Infopro Digital is a B2B group specializing in information and technologies. Ranked eighth French technological group, the group is present in 18 countries and employs nearly 4,000 people. It is aimed at professional communities from five key areas of the economy : construction and public sector, automobile, industry, insurance and finance, distribution.
THE FRANCHISE IN FRANCE
It is made up of 965 networks totaling more than 79,000 franchised points of sale. (including a thousand in Reunion). The franchise generates more than 68 billion euros in turnover. It generates nearly 800,000 direct and indirect jobs nationally..
