EVEIL by LACTEL and its range of infant milks
Since 1992, the Eveil range of infant milk drinks was developed specifically to meet the needs of children aged 12 to 36 months. Feed your baby easily, it’s possible thanks to EVEIL and its ready-to-use liquid form. In a bottle or incorporated into a recipe, it gives good eating habits to the child by making them discover the true taste of food, thanks to a composition without flavoring or added sugar. To help baby grow well, EVEIL provides an appropriate quantity of proteins and lipids. The formula also contains essential nutrients for Baby's diet : you calcium, iron and a cocktail of 12 vitamins, notably A, D, E, K, C and B.
A new brick format arrives in Reunion !
From August 2021, EVEIL by LACTEL is available in a core market 1L brick format to better meet consumer expectations. This brick format, unique on infant milk in Reunion, can be found in the UHT milk section.
The launch is supported in store by an entertainment system, highlighted at the back of the shelf and in promotion (stop rayon, palette skirt, totem, etc.).
With this new offer, the LACTEL EVEIL brand intends to energize your department and provide choice to consumers !
