Sensormatic Solutions, Johnson Controls' global portfolio of retail solutions, launches two innovations : the SaaS Shrink Analyzer application against shrinkage and flash thefts and the Store Guest Behavior solution for analyzing in-store customer behavior driven by AI.
L’application SaaS Shrink Analyzer, cloud-based, is an inventory platform designed to help retailers develop smarter, more effective loss prevention programs, reduce stock-outs and improve store operations. It serves as an advanced data engine for a connected loss prevention ecosystem, integrating, consolidating and analyzing item inventory and data from Sensormatic RFID devices, to provide real-time insight into in-store losses. Shrink Analyzer shows retailers the true financial impact of theft, fraud and other loss factors, which helps them prioritize their responses by focusing on strategies that have immediate impact. “Our Shrink Analyzer solution highlights the “what”, the “where” and the “when” in case of loss, enabling users to take a proactive approach in combating retail theft blitzes, fraud and other shrinkage factors”, explains Craig Szklany, vice president and general manager of loss prevention and liability products at Sensormatic Solutions.
Presence time and movement in spokes
Store Guest Behavior is a solution that uses a scalable learning model (IA) to help retailers understand shopping journeys and deliver delightful experiences. Customer behavior analysis reveals enriched, actionable shopper insights that retailers can use to drive in-store sales through thoughtful strategy and design within the retail environment.. Store Guest Behavior increases the value of traffic analysis programs, using people counting, buyer journey and behavioral data to facilitate operational excellence and improve conversion. The solution uses various data streams, such as time spent in a specific area and movement analysis, which measure the time during which customers are interested in displays or merchandise. It provides heat maps (heat maps) which highlight the journeys of buyers in stores. Store Guest Behavior also allows retailers with compatible technology systems to use existing video infrastructure using an edge device to access their digital ecosystems.
JOHNSON CONTROLS, UN LEADER MONDIAL
Johnson Controls is an American company that develops various advanced building technologies and solutions. (security systems, energy management, fire protection, industrial refrigeration, heating, air conditioning, etc.). Sensormatic is a subsidiary of Johnson Controls specializing in the manufacture and sale of electronic monitoring equipment.
