Landmarks

Plus d'un Français sur deux est plus attentifs aux promos et aux prix aujourd'hui qu'avant la crise, révèle les résultats d'un sondage sur « Les Français et les promotions » réalisé par l'Institut Poll&Rol for the start-up UntieNots which relies on artificial intelligence for promotion and loyalty in retail. A metropolitan survey but also interesting for....

Tropicana is working alongside distributors to restore consumer confidence with three strong initiatives on the life cycle of its products. The initial observation, it’s the degraded perception of the juice aisle. It was time to act for Pepsico. Its flagship brand Tropicana is implementing three initiatives from 2021. First, 100% of the oranges will be....

These meetings are those of advertising and communication professionals. The first took place in Mauritius in September 2018, the second at Réunion in September 2019. The Indian Ocean meetings are organized by the Francophone Union with the association of Indian Ocean communications consulting agencies.. The Francophone Union is a platform for exchanges in the field..

People Density Calculator (PDC) est un système de comptage automatisé de personnes à l'intention de la grande distribution et du commerce. This system complies with GDPR requirements. Designed by Terabbee, company specializing in movement digitization, PDC is an automated system for counting entries and exits in stores or other places. The system thus calculates the rate..

Number one in electric vehicles in Reunion, the Caillé Group has signed a partnership contract with longboard world champion Alice Lemoigne, committed to protecting the lagoon and beaches. It was thirty years ago. The Caillé group gave birth to the “Les Talents Caillé” foundation with the aim of helping young athletes..

The Federation of Cooperative and Associated Commerce (FCA) and the French Franchise Federation (FFF) propose new adjustments to the law regarding printed advertising and advertising inside business windows. The draft Climate and Resilience Law is examined by the Special Committee of the National Assembly from March 8, 2021..

Unique of its kind in Reunion, the Saint-Pierre barber shop will soon open a “gentlemen’s club”, men's care area, near the State Garden. True professionals specialized exclusively in beard work, mustaches and hairstyles for men are rare in Reunion. In truth, only one has a gable on....

As part of the deployment of the “France Relance” plan presented by the Government at the beginning of September, eight first winners of the industrial investment acceleration fund in the territories have been selected in Overseas Territories. Eight projects under the sign of modernization and industrial ecological transition. These first eight winning projects represent more than 5,7 million euros...

« A Ti boutique 2.0 » : this is how her manager, Marie-Laure Wong, calls the distribution space without sellers that it opened on Saturday January 9 in the Mountain. The first of its kind in Réunion. This new kind of commercial space takes place next to the Les Vendanges à la Montagne cellar (see our cover file). L’innovation...

Pioneer in the fight against household appliance waste, the start-up Spareka launches the indicereparabilite.fr platform which brings together all the repairability indices and allows them to be compared and found during a first failure. Defending the right to reparation, Spareka's vocation is to enable the French to repair themselves. Repair tutorials, failure diagnostics and...