24.9 C
Meeting
Saturday 11 January 2025

CATEGORIE LEADER REUNION

Launch

Nivea Cellular signs a new skincare range full of radiance

Loved and always reliable for over a hundred years, the Nivea brand presents a range of anti-stain treatments with proven effectiveness, precisely targeting the origin of different types of stains (solar, old age or due to hormonal changes) thanks to an ingredient that acts on the existing pigmentation of the skin : Luminous 630. Une valeur ajoutée au rayon de...

Jbl pronovo : the unique range, adapted to each species

Over the years, les observations et études scientifiques réalisées pendant les expéditions JBL ainsi qu’au laboratoire de recherches de JBL ont fourni une telle quantité de conclusions inédites qu’une nouvelle gamme d’aliments en est née : JBL PRONOVO ! Un concept Spécial Espèce entièrement nouveau permet aux aquariophiles de choisir un aliment exactement adapté aux espèces de poissons maintenues. Répondre...

Starwax : biosourced maintenance products for exterior woods

The French expert specializing in maintenance products for the home and garden is launching three products with new bio-sourced formulas to restore the beauty of exterior wood. Starwax is evolving its formulas to treat wood while reducing the use of resins of synthetic origin. The composition of saturator resins and wood oils is now biosourced. Elle est issue...

The Little Bear gets a makeover

The Authentic Little Marshmallow Bear from Cémoi switches to paper packaging for more responsible consumption. The year 2023 opens a new chapter for the Authentic Little Marshmallow Bear. No more plastic for him and his sidekick the Little Hedgehog Marshmallow and Caramel, sold in bags. The French chocolatier Cémoi has selected paper packaging that is both robust and recyclable. Un liseré...

The PLNT range makes its debut at the Frozen Food Counter

What makes the difference at the Frozen Counter ? The possibility of choosing essential fundamentals as well as unique ingredients. Toujours à l'affût des nouvelles tendances, the brand now offers the PLNT plant-based range. PNLT offers “next level” plant-based substitutes for vegetarians, but also to flexitarians who love meat and fish, mais choisissent consciemment de s’en passer...

Soupes Liebig : five new flavors on the menu

At a time when meals are being restructured around a main course, giving pride of place to plants, ready-made soups are an attractive choice. Five new flavors enrich the Liebig range : three bottled soups and two new organic products. Le leader français de la soupe prête à consommer produit ses soupes en France et tient à le...

An exceptional 2022 vintage for Brasserie Licorne

The strategy of promoting its own brands is a successful bet for Brasserie Licorne, which shows a progression of 12,8% of six sales in GMS in 2022 ; a figure well above market trends. This growth is driven, among other things, by the notable breakthrough of its Slash range of specialty beers.. La bière est-elle en train...

New Starbucks Coffees for the home

Nestlé Réunion will boost the coffee market with these new flavors from the iconic Starbucks brand, which is expanding its offering in the coffee department in the Nespresso compatible pod segment, the most dynamic system on the market. Starbucks Guatemala La qualité reconnue d’un café 100% arabica, tangy and delicious, with sweet notes of citrus and caramel. Format : 12 étuis de...

Pepsi Max becomes Pepsi Zero Sugars

New look, new name, and always a “MAX” of taste. Nearly 30 years after its marketing in France, the iconic brand of the PepsiCo group gets a makeover. The objective of this name change is to provide a better understanding of the product : indeed, 83% of consumers did not understand that Max was a sugar-free offer. Une clarification...

Gluttony according to Charal

En ce début d’année 2023, la marque numéro un de la viande de bœuf en France redouble d’inventivité pour enrichir et diversifier son offre aux rayons boucherie et épicerie salée. Au rayon Épicerie LES TARTINABLES BŒUF OIGNONS, NOUVELLE REFERENCE DES APERITIFS Pour ces moments de convivialité souvent improvisés, cette nouveauté de la gamme des Tartinables de bœuf se révèle aussi pratique que...
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