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Leader Price Réunion hit hard last March with a display and TV communication campaign which left its mark with its innovative character and its accuracy.. To renew your brand identity, the brand did not hesitate to shake up the classic consumerist codes of mass distribution. Les temps changent et la signature de l’enseigne de 2016...

“The world is changing at great speed, consumption patterns too, especially for us traders” : with these words, Olivier Mercier, Managing Director of Caillé Grande Distribution, summarizes the challenges of the current period for commerce and, beyond commerce, for all economic actors : everything evolves, at an accelerating pace, et les contraintes...

Having held important positions within the Orange group internationally and in mainland France, an experienced pilot is at the helm of Orange Réunion Mayotte. “My mission has several aspects. The first is to ensure the sustainability of the company over time.. Orange Réunion Mayotte is a leader in all areas in which it operates. But the world of telecommunications is....

Active in the cultural sphere, the Orange Foundation continues in Reunion, in partnership with the Mission Locale Sud, a project combining integration assistance and celebration of heritage. The Foundation and the Mission support the Lantant Maloya association which promotes and disseminates Maloya. In 2020, cette association a lancé des ateliers de découverte du Maloya...

For over 15 years, Orange supports local players in amateur football and rugby through sponsorship actions in Reunion and Mayotte. Particularly alongside the U15 Indian Ocean women’s selections, of the women's football pre-training center in Saint-Joseph, and sports sections of Mayotte and Reunion. Orange finance chaque année les...

June 15 promises to be a date to be marked with a milestone for Orange Réunion Mayotte. Orange will be a little more Orange from that day on. The reason ? The leading telecoms operator has chosen to shed light on its identity and its action in a new light symbolized by a unifying term, unifying, which we will now find on all his messages,...

Proxi in Reunion, it's an event ! The Carrefour Group's main convenience store brand began its deployment in Reunion last month. His arrival arouses keen interest, and not only among former Vival franchisees, the Casino proximity brand, which are the first to display the new Proxi sign. A...

The first store to go under the Proxi brand was inaugurated at Etang-Salé les Hauts on April 12. Three other former Vival businesses became Proxi in April, opening the deployment process in Réunion of the main neighborhood retailer brand of the Carrefour group. Very simple but warm, cette première inauguration s’est déroulée en présence d’Alain...

Your guide to discover the planet of the world number one in small household appliances is none other than the Export Director DOM-TOM, Mauritius and Polynesia of Groupe SEB France, Safi Bendahman, who speaks for the first time publicly in a Reunion press organ. International career, entirely within Groupe SEB, from this specialist in small household appliances gives a....

Serving professionals, Point CHR Distribution, branches from Cilam, implements a new commercial approach by circuit which constitutes real added value for the customers of the two companies and for end consumers. Drawing on a unique brand offering, on a new organization and reinforced resources, this strategy increases coverage and....