Bringing together the offer of more than 50 merchants from its launch, the new Amazot.re marketplace, convenient for traders and consumers, has the strengths of commercial innovation that can give new impetus to online sales in Reunion.
Amazot.re : behind the play on words points to the ambition to be an e-commerce innovator on a local scale. The amazot.re developer team around Léo Miniou-Montels and Rémi Voluer started from the following observation : statistically, Reunion Islanders buy more and more on the internet. The health crisis is directing buyers even more to the web as certain shopping centers are closed. The difficulty for online shoppers, is to find a trusted site, which delivers quickly to Reunion while providing local after-sales service. To this problem, amazot.re provides a unique response by providing access to the largest local catalog of products delivered to your home in 48 hours, without surcharge and benefiting from after-sales service based in Reunion. Until then, to buy a product online in Reunion, you had to navigate from one site to another to make comparisons and find possible delivery on the island. Overcoming the obstacle, Amazot.re provides access on a single site to offers from more than 50 merchants in Reunion Island and more than 10,000 products ranging from the high-tech world to the parapharmacy world.. As a result, research on national or international sites will also be able to find an answer locally and also contribute to local economic development.
Goal : become a local e-commerce leader
“Our ambition was to develop a true local leader in e-commerce offering a global offer to Reunion Islanders and allowing them to benefit from the same services as their metropolitan cousins” explains Rémi Voluer, president of Amazot. Merchant side, the formula has something to seduce. There are no subscription fees to sell on Amazot and the site only charges a 5% commission on sales. “It was important for us to be able to offer all Reunion merchants a new inexpensive sales channel that does not require financial investment at launch” underlines Léo Miniou-Montels operational manager of Amazot. However, several marketplaces have recently emerged in Reunion. What’s new about Amazot.re? ? The big difference is, of course, in terms of the scope of the offer. Other local marketplaces bring together a limited range of products. On the other hand, Amazot.re, like an international online sales site, is continuously supplied by Reunionese traders, hence a catalog of products that is already substantial and which will continue to develop. Finally, Amazot.re rightly highlights its simplicity : the platform allows you to find your product in two clicks, to compare offers and order.
The largest online catalog in Réunion
“We have set ourselves the mission of bringing together all the e-retailers of Reunion Island within a single platform, accessible and efficient and to offer the inhabitants of Reunion a large catalog of quality products, delivered quickly, without surcharge and benefiting from after-sales service based in Reunion” we read on the amazot.re website. Unquestionably, the site lives up to the ambition of its profession of faith : “The choice, the costs ". Aesthetic, ergonomics, clarity of information. Clarity in particular : where other marketplaces or major brand sites want to give the image of profusion at the risk of confusion, amazot.re favors a breadth of offer presented without artifice by favoring functionality. The result is a sort of virtual “large area” where it is easy and pleasant to walk between the “rays” : baby, toys and games ; Modes F et H ; Beauty ; High-tech, video games ; Grocery store ; Fitness et cardio ; Hi-fi audio ; Animals ; Hair… Products at particularly attractive prices are highlighted. The commercial promise of amazot.re is also based on the service : commitment to shipping the purchased product within two working days, customer service from Reunion and the possibility of exchanging unopened products for 14 days after purchase.
Three questions for Léo Miniou-Montels, operational director
Is the amazot.re marketplace intended to replace the merchant sites of participating merchants or to complement them? ?
Amazot was created not to replace the existing offer but to offer a platform which did not exist and which was lacking in the territory. Our wish was to be able to offer consumers living in Reunion Island a local site offering a very large catalog of products delivered quickly and at a good price..
Culture (the book especially…) is absent from the amazot.re offer. Is this voluntary or are you planning to develop this area, and other areas, in the future ?
We are indeed planning to develop this area, we are also in discussions with several publishing houses in Reunion who should soon join us.
Small local artisans and small producers from the Reunion region see e-commerce as a way to expand their customer base, in Reunion itself and outside. Are you going to integrate this type of local offer? ?
On Amazot we already have a few artisans who offer their products but we actually want to develop this offer on our platform. On the other hand, Amazot is not intended to sell on the external market.. We exclusively offer products from Reunionese sellers for customers living in Reunion.
